Red Mango, Inc.
Type	Private
Industry	Restaurants
Founder(s)	Daniel J. Kim
Headquarters	Dallas, Texas, US
Key people	Dan Kim, Chief Concept Officer Miguel Foegal, President
Products	All-natural frozen yogurt Smoothies Parfaits
Website	RedMangoUSA.com

 Red Mango is a frozen yogurt and smoothie brand known for its all-natural frozen yogurt, fresh fruit smoothies, yogurt parfaits, and probiotic iced teas. Originating in South Korea, there are now more than 190 locations in over 25 states in the United States. In 2011, Red Mango was named the No. 1 Zagat Rated chain in America for smoothies and frozen yogurt.

Background
Daniel J. Kim (Dan Kim), the company's Founder & Chief Concept Officer, graduated from UC Berkeley’s Haas School of Business in 1998, and first worked as an investment banker with Donaldson, Lufkin & Jenrette.[2][3] Kim opened the first Red Mango store in Los Angeles near UCLA in July 2007.[4] Red Mango’s combination of healthy yogurt and a hang-out spot proved to be successful, and the company grew to over 150 stores in its first three years of business.

According to the company website, Red Mango gets its name because “the mango, distinctly delicious and high in nutrition, becomes red at its optimal stage of ripeness.”

Expansion

A Red Mango store in Lynnwood, Washington

After opening their first store in California, Red Mango opened stores in Nevada, Utah, Washington, and New York. One year after the first store opened in Los Angeles, Red Mango opened 30 new stores. By the end of 2009, Red Mango had 60 stores in operation.

In the summer of 2010, Red Mango added 22 varieties of smoothies to their menu. They changed their signage to “Red Mango: Yogurt & Smoothies,” with Kim noting "it's really a fundamental shift of how we are defining ourselves in the business, away from the frozen-yogurt shop and really one that sells yogurt and yogurt-based products and smoothies." By the end of 2010, Red Mango awarded agreements for 147 locations and opened 62 new stores, bringing the total number of locations to 100. They were named #4 on Restaurant Business Magazine’s “Future 50” list of the fastest-growing chains in 2010. Red Mango plans to double their locations in 2011 and are currently on track to open 24 more stores in the first quarter alone.

In May 2012, the Dallas-based company entered into an agreement with Mexican theater chain Cinemex to introduce Red Mango products to Mexico. US expansion is planned to triple within a couple years.

They open many of their stores near college campuses, with Kim noting that "we found that nutritional awareness is very high near and around college campuses, so we decided to aggressively grow onto campuses by opening on them or near them." About 70% of Red Mango’s buyers are women.