L.L.Bean
usinfo | 2013-01-10 16:54

L.L. Bean, Inc., branded as L.L.Bean, is an American privately held mail-order, online and retail company founded in 1912 by Leon Leonwood Bean and currently based in Freeport, Maine, United States. It specializes in clothing and outdoor recreation equipment. Its annual sales were USD $1.78 billion in 2006.
 


 

L.L. Bean Store at The Mall in Columbia in Columbia, Maryland

Since its conception, the company has branched out not only to variations on its boots but to other outdoor equipment such as backpacks and tents, as well as producing a full line of clothing, which is now its mainstay.
 

 
Although thought of as a folksy "down Maine" company, virtually all of the clothing, and the vast majority of other products, are now imported. The days of watching moccasins being made are long gone. The iconic Bean Boots and Maine Hunting Shoes are, however, still manufactured in Brunswick, Maine.

In 2000, L.L.Bean formed a contract with Subaru, making L.L.Bean the official outfitter of Subaru, spawning an "L.L.Bean edition" Subaru Outback and Forester for the USA market. The L.L.Bean trim levels on American Subaru vehicles are the top-spec versions, with leather and wood trimmed interiors and all available options offered as standard equipment. This relationship with Subaru ended June 28, 2008.

In 2010, L.L. Bean established a more stylish sub-brand known as L.L. Bean Signature. Designed by Alex Carleton, the Signature line is a modern interpretation of L.L. Bean classics featuring a more modern fit.

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