The Westfield Media Group (WMG) offers one-of-a-kind value propositions by creating "Complete Brand Experiences" and "Comprehensive Packages" allowing brands to dominate an entire visual landscape with style and sophistication. WMG inventory features a cutting-edge Digital Spectacular Network—the first in-shopping center, large format LED display network in the United States.
Westfield landmark destinations provide an exclusive medium for targeting your audience…shopping centers are alive and provide a natural environment for shopper segmentation and can’t-miss media zones ensuring that visitors will notice your branded advertisements.
Whether you're planning to execute a localized campaign or a national program across top ranked DMAs, WMG provides ideal locations to showcase your brand and bring it to life. Shopping center media opportunities allow advertisers to engage with both new and existing customers multiple times throughout the typical shopping journey. With over 473 million annual customer visits across 55 sensational shopping centers in Westfield’s U.S. portfolio, WMG can deliver direct, immediate access to your target audience.
Comprehensive Media Packages include:
• Digital Network Spectacular (LED billboards)
• Exterior Signage Domination
• Media Domination Zones
• Garage Zone Domination
• Media-Driven In-Center Branded Experiences
• Digital and Traditional Media Dominations
With over 453 million consumer visits annually portfolio wide, Westfield offers your brand access to a diverse group of shoppers enabling you to reach your target audience. Whether you’re looking to do a localized campaign or a national program reaching across all 56 Westfield Shopping centers, Westfield provides an ideal location to showcase and bring your brand to life.
The Westfield Partnership Marketing team has mastered the art of creating and implementing fully integrated partnerships that deliver engaging and interactive marketing platforms. Acting as a full service agency, we offer our clients:
• A diverse account management team
• Creative services that can bring your interactive event ideas to life
• Program implementation management and audits
• Full recaps to asses return on marketing objectives
• Local market experts