With more than 150 note offerings, customers can blend a hand-selected fragrance in-store through an individual consultation; pre-blended pure essences hand-picked by the company's expert perfumers are also available in the Reserve lineup.

Mémoire Liquide Reserve Edition is a collection of five ready-to-wear eau de Parfums that expands beyond the original customized model of Mémoire Liquide Bespoke Perfume counters. With a focus still on the interplay between memory and scent, individual scents were developed to trigger past memories as well as inspire new ones. (Available in Vacances, Soleil, Amour, Fleur and Encens juices)